What is Web 2.0?

What it’s not

• It’s not a software upgrade.
• It’s not web 1.0 (a new channel called the Internet for the distribution of traditional content)

What it is

• It is a marketing term basically that some love and some hate – but is real and here to stay.
• It’s Rich Internet Applications – Bringing desktop like functionality to the browser.
• It’s Service Oriented Architectures – Leveraging and broadcasting content and applications to create new media.
• It’s A Social Web – A conversation rather than a lecture.

Rich Internet Applications - Bringing the experience from the desktop to the browser

Flash

• Broadmore Hotel Example

AJAX – (JavaScript and XML)

• Supported by all browsers
• Allows user to interact with the page
• Drag and drop example
• Accordion menu example
• Content manipulation without refreshing example

Service Oriented Architectures - Exposing functionality so other applications can leverage and integrate the functionality

RSS Feeds - Subscribable Content Feeds

• Feed Readers: Google, NewsGator, MyYahoo, IE 7, Firefox, Safari, Outlook '07
• Subscribe to content: Recognize icons, RSS, XML, Add to Google, Click the icon or link and follow the instructions.

Widgets & Mash-Ups - Utilizing and combining existing API's to create a new API's.

• ParkingCarma.com

Weather Forecast Weather Maps Weather Radar

Web Services - Consumable mini-applications

• Google Custom Search
• Google Calendars
• Real Time Shipping Rates

Social Web - Allowing users to participate

Blogging
Podcasts
Social Networking



LinkedIN, Facebook, YouTube, Flickr, Second Life and SmallerIndiana to name a few.

Reference

Related Terms

Web 2.0
Rich Internet Applications
Service Oriented Architectures
Flash
AJAX
RSS Feeds
Feed Readers
XML
Widgets
Mashup
API's
Web Services
Blog
Podcast
Social Networking

Social Networking Websites

http://www.linkedin.com/
http://www.facebook.com/
http://www.myspace.com/
http://www.secondlife.com/
http://www.flickr.com/
http://www.twitter.com/
http://www.friendfeed.com/
http://www.youtube.com/
http://www.classmates.com/
http://www.blogger.com/
http://www.ning.com/
http://www.multiply.com/

What are mashups?

Whiteboard/Session: What is AJAX?

Web 2.0 ... The Machine is Us/ing Us

What is Web 2.0?

What Is Web 2.0? Short Version Documentary

Eric Schmidt (Google CEO) at the Web 2.0 Expo